The Sydney Leather Pride Association (SLPA) has launched a competition to find a new logo for the group after the Sydney Opera House claimed its logo was in breach of trademark.
SLPA president Aaron said the Opera House had contacted them at the end of 2010 after seeing an SLPA ad in the Star Observer. “We received a letter notifying us of the breach of trademark,” Aaron said.

“We were informed that using the city skyline was acceptable, but using one element of [the skyline] was breach of trademark. “It is sad to see a logo that has been part of SLPA for 20 years wiped so easily, but SLPA
is going through a bit of a facelift with our new website and some fresh faces on the committee, so hopefully a new logo will help to enforce that.”

Aaron said SLPA accepted the Opera House’s need to protect its trademark but was concerned for other community groups that used stylised images of the building in their logos.

“That was one of SLPA’s concerns when we were initially approached, as there are a few other groups out there that fall under the same banner as our current logo. Let’s just hope they continue under the radar as we did for 20 years,” he said.
SLPA is looking for a design that reflects the leather community in Sydney and can be used across all media, including letterhead, business cards, patches, T-shirts and other merchandise.

The competition will be judged by two industry professionals with 30-plus years experience between them, and an SLPA committee member.

The prize winner will receive $300, two tickets to the 2011 Inquisition party, two years paid membership with SLPA and a merchandising pack featuring the new logo.

info: Visit www.sydneyleatherpride.org/about/ logocomp.shtml

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