“People affected by breast cancer do not need to be alone.”
“As the heart of many communities, sporting clubs have the power to create ripple effects and transform attitudes.”
The 50 metre line was painted in colours of the rainbow and players from both teams donned rainbow gear for the game.
The plan also encourages inclusion of women, people from multicultural backgrounds, and people with disabilities.
The Pride Game is believed to be one of the first of its kind at a professional sports level in the world.
The third annual Pride Cup is set to take place this month as a way to highlight homophobia in sport and push for LGBTI inclusion and diversity in Aussie rules football.