LGBTI folks and their friends have criticised the hashtag, taking to Twitter to point out that people are not oppressed for being cisgender and heterosexual.
The BabaDong will be a sex toy based on the monster and unlikely queer icon.
Members of the LGBTI community have responded in the best way possible: with a pride reaction emoji.
The fashion brand came under fire on social media from members of the LGBTI community.
The stripes were added in Philadelphia to be more inclusive of queer people of colour.
The rainbow fry packs will be used for orders for three days.