AUSTRALIANS can now let everyone know they support marriage equality via a simple frame change of their profile picture on the world’s most popular social media site.

In its first year sponsoring the Sydney Gay and Lesbian Mardi Gras, Facebook has teamed up with Australian Marriage Equality (AME) to help Australians show their support for equal marriage for all.

 Facebook launched a new tool – similar to the rainbow filter – called a custom frame feature that allows people to add the official Australian Marriage Equality frame to their profile photo.

The custom frame feature is also Facebook’s first international cause-related frame.

The news comes after statistics revealed more Australians were identifying themselves as LGBTI on Facebook and marriage equality was one of the most talked about issues in 2015.

Facebook also revealed the number of “likes” for Australian LGBTI pages rose by more than 20 per cent last year and even had an increase in likes from people living outside Australia.

How to change your Facebook profile photo for marriage equality:

  • For your personal account, visit the AME Facebook page and find the post pinned at the top of the page that includes the invitation to apply the frame to your profile picture. Depending on the device you are using, this may appear as “Try It” or “use Frame” and you will then be prompted to select a profile picture and how long you would like the frame on your picture.
  • If you see a story in news feed that one of your friends have changed their picture, you can click on it and follow the prompt to “Decorate Your Profile Picture”.
  • If you want to add the frame to the profile picture of a page, make sure you have chosen to “Use Facebook As Your Page” and find either the AME post or your friends’ post to go through the flow to apply it.

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