The team behind the GetUp ‘It’s Time’ marriage equality campaign has released a behind-the-scenes look at how the groundbreaking commercial was made.

GetUp and the Motion Picture Company put together the video in the lead-up to the ALP National Conference vote on the party’s platform regarding same-sex marriage.

The first-person love story went viral, receiving international attention for its focus on relationships rather than rights.

The original video has now been seen by over 4 million people on YouTube and was shown on cable and commercial television in Australia during December.

Watch the behind-the-scenes video below:

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